Driving clicks through creativity

Each month, I gave Canon’s social ads a creative refresh to keep up with cultural and seasonal trends. These fresh ads increased engagement and boosted sales across Canon’s consumer, cinema, IVY, and printer accounts.

☆Boosted pro printer ROAS by 955% in 2023.

☆grew revenue by 441% for Canon PRO printers with targeted social ads in 2023.

☆increased roas by 142% and Drove a 35% increased CTR for Canon USA consumer cameras during the 2023 Black Friday campaign.